Wishing you and your family a very Merry Christmas!
Also, I pray and hope for a great new year in 2011!
God Bless,
Todd
Photo Credit: SaltGeorge
Web Consulting and Online Marketing
Wishing you and your family a very Merry Christmas!
Also, I pray and hope for a great new year in 2011!
God Bless,
Todd
Photo Credit: SaltGeorge
Greg Hunt and Sandstone Realty is very involved in the community in Conway, AR. Greg and his company are active members of the Chamber of Commerce and proud University of Central Arkansas alumnae.
I met Jamille Rogers, a Sandstone agent, at a Chamber of Commerce event, and she and the rest of the company became instant friends.
Greg has build the company to be community-involved working with such organizations as Boys and Girl’s Club and the Court Appointed Special Advocates. Greg is also a master networker.
Greg and his team work to make the community a better place and to encourage families to be home owners. They are real “salt of the earth” people. Once you meet the Sandstone team, you will become their friends.
Greg has built an online presence for himself and his team. The Sandstone website was designed by Clarovista of Conway, and he and his agents all have active Facebook and twitter accounts. They work hard at engaging the online market as well as traditional marketing initiatives.
If you are looking for property in Faulkner County, I encourage you to give Sandstone Real Estate a call. They will work hard to help you find a home!
Do you have a “virtual mentor?”
I’m not sure if there is such a definition. When I looked the phrase up in Google, it seemed to apply to formal education and, especially, the medical field.
A virtual mentor, as I see it, is someone who you learn so much from that you feel like they are a mentor, however, you have never met them in person, only online. They teach you through their blogs, books, webinars, and other means online. You may have even communicated with them directly via comments, facebook, twitter or email.
In this rapidly changing society, and business world, these are the kind of relationships we need to cultivate.
I have several.
I have mentioned it before (“virtual mentor”) in the comments of an article about Shama. I am not sure how, but I found her and started following her early in 2009 when she began to make a name for her self in social media marketing. She forged many of the thoughts I have about that field. I bought her e-book before it became a paperback version. I have read many of her blog posts as well as watched some of her videos.
She is the biggest influence on me in the field of social media.
I subscribe to his emails. I learn a lot from Chris. Brogan has become an online phenom. I learn a lot about writing and more about doing business virtually from Chris. Sometimes, the shorter the post he writes, the more I learn. Weird.
Early in the time I followed Shama, she mentioned that I might check out Lewis. Lewis is the ultimate sports networker. I have been introduced to folks such as Frank Agin through Lewis. Lewis is a leader, inspiring folks to bigger and better things. He always ends his emails with “Stay passionate.” I will.
All of the writers at Copyblogger are mentors to me, but the voice behind the veil is Brian Clark. Brian and his staff do a great job of educating me (and others) about copywriting online and for blogs, and especially, how to monetize your website/blog. Now if I could follow all their advice!
I’m a website designer. Well, sort of. I put together websites, sometimes by bringing different parts together and creating a whole. I am not much of a coder. I can mess up CSS with the best of them! Brian represents those coders who make my job easier by creating robust, feature-rich themes to use on WordPress, my platform of choice. My flagship website, dfwfootball, uses one of Brian’s themes from StudioPress.
Photo Source: bobby-james
Harmony Baptist Church in Perryville, AR is a new member of our website design family. Jim Bynum, the pastor, was a fellow college student of mine when I was at Williams Baptist College.
Jim does a great job with the church. The little church, located a few yards from the Highway 9 and 10 junction, is growing numerically as well as in spirit.
The church boasts many activities including Celebrate Recovery which ministers to folks who struggle with “hang ups.”
Jim and his wife Cheryl are “Champions” ministering to the nice folks from that community. The church is not flash, but they are hard working folks who “love on people.”
To that end, I designed the website reflect the grounded and hard working roots of the people at Harmony. The website sports a green and tan color schema with a basic three column format.
Thanks to Jim, Cheryl and the fine folks at Harmony Baptist Church for being our new family members, not just a client.
My mom has told me, on more than one occasion, that as she looked back to her career, every job she had prepared her for the next position she held. For instance, she was an insurance agent for a while, selling insurance plans for cancer. That experience, and knowledge, led her to a job filing insurance at the local hospital, and later, a doctor’s office.
There is much wisdom in her words. I can see the same thing in my own series of jobs. Another advantage is about the things your learn in life as well as a new skill that helps you get the next job.
Looking back in my own job career, I believe there are five jobs that will help you gain perspective in life, work and skills.
The only reality show on TV that I really care about is Undercover Boss. These CEO’s and bosses get to go work on the front lines with their employees and see the challenges they face and the remarkable resilience they have overcome them. It is really an eye-opener for them. I’m sure if you asked them, they would tell you that all bosses should do the same. That is why I always respect bosses more who have a first-hand understanding of what their employees are doing.
Have you ever sold for commission? It might not be your strong-suit, but it is a good experience to have. The bottom line is that businesses have to have salespeople to increase revenue. Recently, I was listening to a venture capitalist explain that in start-ups, everyone has to wear the sales-hat.
The other advantage is learning to receive compensation based on your work. This is the plight of small businesses all the time. In the regular job world, we are used to getting a set wage or salary for our work, regardless of how well we do or do not do, or if we sell something this week. Often, our evaluation changes our wage one way or the other, but it is not a true reflection of the quality or quantity of our work.
If you’ve ever worked a sales job, you appreciate consistency!
I’ve helped clean up a chicken factory from 10 pm until 6 am. I decided that wasn’t for me! However, I’ve had some other manual labor jobs that I enjoyed and could do fairly well when I was younger. I have mowed lawns, delivered furniture, delivered snacks for vending machines, worked in a warehouse, etc. It was very hard work! And, you can’t be dumb.
Safety is always an issue with manual labor jobs, and mostly, these folks don’t get paid near enough for the work and the risk they take doing the work. Someone has to do this work, and very rarely are they appreciated by their bosses. If only their bosses. . . . never mind.
This is one of the most ultimate examples of customer service. People are extremely particular about their food. It’s understandable because they are ingesting it in to their bodies. They can get sick if it isn’t cooked thoroughly. Customers also, sometimes, make impossible demands of food service employees.
Retail is another example of extreme customer service. When I worked in retail, I could always tell if my customer had worked in retail before or not. They were usually a little more patient, and treated us with respect. Those that had not worked in retail, often, acted as if they were above you. They felt, somehow, that they had the right to be rude, crude or any other type of behavior towards us that they wanted to. Work in retail, and you will treat people in retail better.
Many jobs have the skill of customer service, but a call center is its own unique experience. It will change how you speak and act when you call in to a call center. Most of the time, these folks know more about your account than you do. They are often overworked and underpaid like most Americans. They get a tremendous amount of customer anger. They try to help customers, but often the customer will simply complain, whine and just yell at them.
Each call center is different, and I can only relate to the one that I have worked in. However, it will, undoubtedly, change how I act and speak to a representative when I call in the future.
Oh yeah, some of the smartest people I have ever met have worked in some of these jobs.
What job experience have you had that learned from? Is it different?
Add jobs you would consider important learning experiences below!
Thanks.
photo credit: alanclarkdesign’s photostream
Pictures are a non-negotiable. Every article needs to have a picture, and sports bloggers know this better than anyone. I believe you can do a post consisting of just pictures, because, if done right, pictures can tell the story.
The prettier the girl in the picture, well, the better. Sports bloggers realize that their audience is largely made up of guys, and guys like to look at pictures of pretty girls. Therefore, it stands to reason, that they need to include pictures (and videos) of pretty girls.
What kind of picture would your audience want to see?
Bloggers usually post on a blogging platform such as WordPress or Blogger, therefore, comments are a big part of creating a community. They encourage comments, debates even. It keeps people on the site. Sometimes, the headline (see above, magnetic) will “stir the pot” so to speak. Controversy brings people in. A group of people who are passionate about the subject, and feel they have a voice, will build a community. For a good example of this, see Fanblogs.com.
In the early days, it was all about message boards, and, indeed, some still use that forum. Message boards get really hot at websites such as Rivals and Scout. The dynamic of community is still the same. Create some controversy, engage in debate, and enjoy. Ironically, it builds a community.
The content has to be good. A blogger can’t just blog about fluff. There has to be some substance to it. In fact, many sports bloggers set, at least, an informal schedule to keep the blog moving forward. Some sports bloggers talk about stats or break down games (see SmartFootball.com). Some are humorous while articulating there opinions well (see Jones Top Ten).
There you have it. Five lessons from the sports bloggers.
What have you learned while blogging?
I have been writing a college football blog since sometime in 2006. It has been a lot of fun, and it was my first training ground for writing a blog. Several bloggers were very helpful to me when I started out, but some were not. A lot of the help depends on the person, but all-in-all, it has been a good experience.
As a sports blogger, I have learned a lot about how to run a blog. Many of the tips I learned in that area I have brought with me to my other areas of blogging and writing. Some have been confirmed by other bloggers such as Copyblogger, Problogger and Chris Brogan.
So, I am going to articulate five of the lessons I learned about blogging from my time blogging about college football.
This is where the sports bloggers often excel over many of the folks in today’s print media. It is unfortunate, but the sports bloggers know how to sell an article with a title. Compare these two titles form the weekend of October 2-3:
Washington’s Jake Locker leads way as USC loses for first time under Lane Kiffin (USA Today)
versus
Huskies put USC back in its place, which is anywhere but the top of the Pac-10 by Matt Hinton, otherwise known as Dr. Saturday.
Visit a top sports blog website, and you will find lots of videos. Videos serve different purposes, but mostly, people like to watch videos rather than read words. As a crafter of words, I don’t like that, but it’s reality. Therefore, videos need to be used regularly. They are what is known as “sticky” content. Youtube and Vimeo has made it easier, plus several other media websites offer the ability to embed their videos in your page. It’s really pretty easy to do.
You watched it didn’t you?
To be continued. . . I leaned that from them too. . . . it’s called creating a “hook.”
photo credit: joelogon
Mary Nellum is the owner of Smiling Sox Pet Care in Conway, AR. I have had the pleasure of getting to know Mary over the past few months. Mary is passionate about pets and has a lot of knowledge and insight on pet care.
Two things characterize Mary and the business she runs. First, Mary is passionate as I said above. She is a natural around dogs and cats. Sox and spice are her two lovable pooches and the inspiration for her name and business. Mary knows how to train pets and teach pet owners to train their pets.
The second thing that characterizes Mary is trustworthiness. One of the most important aspects of her business is her willingness to care for your pets in your home. Mary will come to sit with, feed and give social interaction with your pet at the place where your pet is most comfortable, your home. To be a pet sitter in your home, Mary has to have a high degree of trustworthiness, and she has earned that from her clients.
Further, Mary is a champion for small, local businesses. She is very interested, and passionate, about doing business with those who make their home in her community. I often learn about other businesses from her as she is always promoting her friends who run small businesses. One of her sources of referral is from a locally owned pet store in Conway.
Mary is very good of taking advantage of online resources. Yes, I have offered advice and tips to Mary to help her business, but, much of what she has done has been on her own. She has taken advantage of as many places as she can to advertise her services such as Thumbtack and Care.com.
Mary explained to me that approximately 75% of her clients have found her via the web. The rest is from referral. She makes it easy to be found, and then her clients like her so much that they refer her to their friends. That sounds like a recipe for success to me.
Also, Mary has taken advantage of social media. She has set up a Facebook page and a twitter account and began reaching out to and connecting people using those tools as well.
If you are from Conway and are interested in contacting Mary about some pet sitting, you can visit her website at www.smilingsoxpc.com. And, tell her that you heard about her from me!
For being a champion, Mary gets a copy of A Champion by Frank Agin and Jim Ballard.
I have been away from my hometown, Batesville (AR), for about ten years, fifteen really. I haven’t been around to keep up with the football team as such. While I was a way, they hired a coach who has completely turned our program around that lead, ultimately, to a state championship just a few years ago.
So, as you can image, football has become a really big deal in Batesville. Their stadium has artificial turf, renovated bleachers and a cool new scoreboard. Nice!
Now that I am living closer, but still not in Batesville, I can see a little more about how Pioneer football is doing. I have friends on Facebook than keep me up-to-date.
Our hometown newspaper, the Batesville Daily Guard, has created web telecasts that allow us Pioneer alum from far, or not so far, away to watch our beloved Pioneers.

Here is how they did it in three steps.
The fine folks at the Batesville Guard set up a Ustream account to stream the action live at their website.
Enter two former Pioneer football players who are also fathers of players, mix a little passion, and stir with some enthusiasm and you get a laid back, no ESPN-expectation-approach that is great for this kind of webcast. Former classmates of mine, Ronald Richardson and Jasson Sturgeon call the action. Further, they follow up on with Facebook and text message to include viewer participation. It is totally a social media networking effort!
As I said, the platform is handled by the Batesville Daily Guard, but a few key players have stepped in to help sponsor the telecast. What a great way to serve the community and get your message out there. In fact, they actually show commercials at strategic moments during the game, however, the commercials do not come to often.
So, I salute the Batesville Daily Guard, my friends Ronald Richardson and Jasson Sturgeon and the community of Batesville for bring Pioneer football to those not able to attend!
My friend Rodney Parks introduced me to a video on social media, and as someone who prides myself on keeping up with the industry, I am sad to say that I had not seen it. Erik Qualman writes and maintains a blog called Socialnomics and has a book by the same name. In this video, he delivers mind-blowing statistics, a year old mind you, that shows the impact and the speed at which social media has changed our culture.
One of the most poignant thoughts in the video referred to ROI (Return on Investment) which so many businesses are interested in when it comes to social media. The video says, “The ROI of social media is your business will still exist in 5 years.”
The video is called Social Media Revolution 2.
Enjoy the video.
I am a Content Marketer. I have been blogging for six years and have been using social media for most of that time, trying to increase readers to my websites. In addition, I have been designing websites for ten plus years. The biggest problem that website owners have is increasing traffic to their website. That is my greatest skill. Copyright © 2012 · Focus Theme on Genesis Framework · WordPress · Log in
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